I’ve been itching to write this article for ages and it’s great to see it up. And doing well! And some commenters even wrote that they only started reading it to mock me but now admit that they’ve changed their minds, which I think counts as an Internet Miracle.

Not an ounce of troll in it either. I’ve spent most of my life as a Batmanman, but over the last two years I’ve realized it’s all about the Stark. I kept the article to the movies because that’s what most people have seen but it all applies to the comics too. You should read:
Anything by Matt Fraction. Seriously, his ongoing arcs are amazing. World’s Most Wanted kicks all the ass, and now Stark is a stone-broke startup CEO taking on Big Oil, the US military, Hammer, AND still insisting to anyone who asks “Back off, I got this.” BONUS: Powered-up Pepper Potts is an actual strong female character.
Anything by Warren Ellis. Do I even need to tell you this? The best comics writer for just-beyond-bleeding-edge real tech, the best comics writer for badass, smartass and grabass characters, and the best comics writer full stop. That’s five different way he’s perfect for Stark. (And he’s not writing comics now, so enjoy what you can!)
“Anything” by Adam Warren, but that’s only Iron Man: Hypervelocity. The most lunatic joy overkill-by-super-tech writer I’ve ever loved to bits, and they gave him Iron Man. I won’t consider any match more perfect until they give me Iron Man, by which I mean an actual Iron Man suit. (His Dirty Pair Run From The Future remains the most densely packed tome of technojoy in print, and Livewires is all about the androids.) BONUS: Batfans should track down Titan: Scissors, Paper, Stone for a wonderful and “anonymous” guest character.
I’ve been reading the classics too, but honestly can’t recommend them anyone without an advanced love of the character and kitsch.